Last night, CULTURED’s Editor-in-Chief, Sarah Harrelson, joined the rug showroom in celebrating its latest ozan launch with a disco-themed fête in New York.

Last night, CULTURED’s Editor-in-Chief, Sarah Harrelson, joined the rug showroom in celebrating its latest ozan launch with a disco-themed fête in New York.

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Darrell Thorne at the CULTURED and Woven event. All photography by Jason Crowley/BFA.com. All images courtesy of Woven. 

Disco balls coated the ceiling, tables, and performers at New York’s Daphne nightclub last night. CULTURED’s Editor-in-Chief, Sarah Harrelson, and Woven’s CEO and President, Sam Moradzadeh and Danielle Barr, came together to co-host a fête in honor of the rug empire's new offspring: ozan. 

Ronit Moradzadeh and Sam Moradzadeh
Ronit Moradzadeh and Sam Moradzadeh
Kelly Lamb and Lori Warriner
Kelly Lamb and Lori Warriner
Cliff Fong and Danielle Barr
Cliff Fong and Danielle Barr
Jordan Berger, Parker Shipp, and Viktoria Prigarina
Jordan Berger, Parker Shipp, and Viktoria Prigarina
Olein Luke
Olein Luke
Sydney Metzner and Matt Friedland
Sydney Metzner and Matt Friedland
Josh Greene
Josh Greene
Ariella Duker, Pdi Lau, and Darrin Varden
Ariella Duker, Pdi Lau, and Darrin Varden
Nicki Clendening and Josh Greene
Nicki Clendening and Josh Greene
Sam Moradzadeh, Danielle Barr and the Woven team
Sam Moradzadeh, Danielle Barr, and the Woven team

Guests—including Kelly Lamb, Cliff Fong, Josh Greene, Guy Stanley Philoche, and Ariella Duker—were greeted by an outpouring of silver streamers and sequined garb as they entered the retro downtown bash. Once inside, attendees were treated to specialty mezcal cocktails and vodka spritzes while they made their way to the dance floor.

There, they were joined by performers on stilts, Darrell Thorne and The Dragon Sisters, who expertly twisted and twirled their long, fabric fans above the crowd’s heads. The event was a fitting tribute for the brand, which has an outpost in West Hollywood, California, and a more recent second location in New York, as well as a new, London showroom set to open this year. The antique, vintage, and contemporary retailer plucks the best from the worldwide market, now with the addition of ozan, a wool collection inspired by Zeki Müren, an eclectic Turkish pop icon.

The Dragon Sisters
The Dragon Sisters
woven-ozan-launch-party
woven-ozan-launch-party
woven-ozan-launch-party
Woven rugs on display

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